We have thumped it, sealed it, burped it and stored it. It can be found in homes, offices, boats and briefcases around the world. For more than 50 years, Tupperware products have been part of America. Today, Tupperware is one of the world's leading direct selling companies with about one million independent sales people demonstrating and selling Tupperware's premium food storage and serving containers, microwave cookware and children's toys in over 100 countries.

History of Tupperware

What began as an experiment in the 1930s has become a worldwide phenomenon. Self-styled Yankee trader and inventor, Earl Tupper of Berlin, New Hampshire, invented a method of purifying a by-product of the oil refining process into a material that was durable, flexible, odorless, non-toxic and lightweight. After manufacturing plastic gas mask parts during World War II, Tupper turned his attention to consumer products and designed and manufactured a line of premium, plastic food storage and serving containers. Tupper's products featured a unique, virtually airtight seal ideally suited to protect food from the drying air of electric and gas refrigerators.

Tupper introduced his new line in 1946 through department and hardware stores, but consumers were not used to high-quality plastic products and did not understand how to apply Tupperware's unique seal. Sales languished until the late 1940s when several direct sellers of Stanley Home Products discovered the unique benefits of Tupperware containers and recognized the value of demonstrating them using the home party plan. Then sales took off.

One of those direct sellers was Brownie Wise, a single mother with a genius for people and a flare for marketing. Wise was so successful demonstrating and selling Tupper's plastics that he brought her into his company in 1951 to build the direct selling system that has made the Tupperware party almost as famous as his products. The Tupperware demonstration has since become a global institution.

The Tupperware demonstration continues to evolve to provide an enjoyable, educational, personalized shopping experience that is relevant to the wants and needs of today's consumers in culturally diverse markets. Tupperware's direct selling system offers a flexible earnings opportunity, putting part-time to six-figure incomes within reach, plus added incentives, bonuses, travel and abundant occasions for peer recognition and personal encouragement. Today the sun never sets on Tupperware--a demonstration begins somewhere in the world, on average, every two seconds. Last year nearly 118 million people attended a Tupperware demonstration and Tupperware had approximately 1 million independent consultants worldwide.

The name, Tupperware, continues to symbolize eminently practical and useful design. In 1997 The Tupperware brand was ranked number 3 in a HFN Magazine survey of the most recognized names in home furnishings in the United States.The graceful form of Tupperware products and their quality and functionality have been recognized and acquired by a number of the world's art museums and industrial design collections and have won design awards in the United States, Europe and Japan.

More than 85 percent of Tupperware's $1.2 billion in worldwide sales are generated outside the United States. Tupperware's global expansion began in 1960, with entry into Canada and Western Europe followed by the Pacific Rim in 1961. Since 1990, Tupperware has expanded into Eastern Europe including: Poland, Hungary, the Baltic States, Turkey and the Balkans, as well as the Federated Republics of Russia. From its operations in the Pacific Rim, Tupperware has entered India, Indonesia and the Peoples Republic of China.

Tupperware Corporation, a $1.2 billion multinational company, is one of the world's leading direct sellers, with premium products reaching consumers in more than 100 countries. Tupperware stock is listed on the New York Stock Exchange under the symbol "TUP".

Many Tupperware products have a lifetime replacement waranty. If any chipping, cracking, breaking, or peeling occurs with any selected product, under normal, non-commercial use, Tupperware will replace it.